Community and Media Relations Office brings home 11 prestigious awards
The Laredo College Community
and Media Relations Office is once again making history after recently winning
a record-breaking 11 awards at a prominent regional conference.
The marketing and public
relations team at Laredo College received 11 Medallion Awards at the Region 4
National Council for Marketing and Public Relations (NCMPR) virtual awards
ceremony. These distinguished accolades recognize outstanding achievement in
design and communication at community and technical colleges in each
of NCMPR’s seven districts. The regional competition is exclusive to
marketing and public relations professionals at two-year colleges.
The college competed with some
of the most esteemed and successful marketing and public relations offices from
other two-year colleges in Texas, Arkansas, Colorado, New Mexico, Oklahoma and
Wyoming. The winning categories were among some of the most competitive ones with
numerous entries submitted.
Laredo College President Dr.
Ricardo J. Solis commended the team for continuously showcasing the transformational
impact the college has on the lives of students and the community-at-large.
“I am proud of our exceptional marketing
and public relations professionals at the Community and Media Relations
Office,” he said. “These awards are a testament to their outstanding work. In
great part thanks to their impeccable and tireless work, we are positioned as
one of the top colleges in the nation and continue to be at the forefront of academic
innovation and excellence.”
With an aggressive and targeted
marketing and public relations campaign, the office strives to showcase the
benefits and advantages of pursuing a higher education degree or certificate at
Laredo College. The communication plan includes a strong emphasis on the
college’s award-winning short-term programs and certifications, affordable
tuition, high-quality instruction and the benefits of a debt-free college
Community and Media Relations
Director Obed Guerrero attributed this success to his hard-working and talented
team. He also thanked President Solis, the Laredo College Board of Trustees,
South Campus Dean Carolyn Schmies, Senior Director of Strategic and External
Initiatives Michael Gonzalez and the hundreds of men and women who are part of
our college community for their support.
“I cannot emphasize this enough –
our work as a dynamic and diverse team is what has made our triumphs and
accomplishments possible,” the director said. “Our office is here to highlight
all the positive and life-changing projects, initiatives and programs offered
at Laredo College. Our institution is a beacon of hope in our community and we
are honored to share this with the world and continue focusing on improving the
lives of people in our community through education and workforce development.”
The full list of awards include:
- Social media and online marketing campaign
- Video shorts series
- Best radio advertising
- Best TV advertising
- Interior signage
- Original photography manipulated
- Interior signage
- Computer illustration
For additional information
about marketing, public relations or advertising, contact the Community and
Media Relations Office at (956) 721-5140 or firstname.lastname@example.org.